A Luggage Tag for INSEAD students
At INSEAD, there are more than 800 students per intake coming from all over the place. Networking and getting to know each other is key upon arrival.
INSEAD gave last year a special Luggage Tag to each students, with 2 QR Codes on it, one on each side.
On one side, the QR Code is identical on all tags and its content is chosen by the INSEAD administration, based on the message/information they wish to push.
On the other side, the QR Code is unique and specific to its owner. It can link to a LinkedIn profile or a business card.
An easy way for the students to share their profile, and for the institution to push some contents.